Tiffany St James

Chair of the Judging

Tiffany is a UK leading Digital Strategist. She led over a decade of digital transformation in the UK Government in her roles as former strategic lead for Social Media across 32 government departments, first Communications Director for Directgov; and launched

Tiffany is in the inaugural Tech City100; a TED Speaker and listed as Top 100 UK Digital Marketers by Business Magazine of the year, The Drum, in 2015. She champions digital skills through lecturing and advising Google’s Digital Academy and training Agencies in Digital and Social Media. Her mission to help support Britain be a digital powerhouse.

After 12 years of consulting Tiffany co-founded Transmute, a digital transformation consultancy embedding better capability in global businesses and governments. Her Clients Include: Cabinet Office, Market Research Society, National Trust, Parliament, Prudential, SABMiller, The Telegraph, UAE Government and Viacom.