Managing Partner Innovation at Karmarama
Lawrence has 19 years+ experience in digital, integrated and creative agencies joining Karmarama in 2012.
In that time Lawrence has worked on global projects for BBC Worldwide, British Airways, Nokia, Range Rover, Marks & Spencers and Unilever.
As Managing Partner Innovation, he helps clients get commercial and creative advantage from key platforms, new technologies and the start-up community. In late 2017 Lawrence founded Creative Futures, an innovation unit that sits across Accenture Interactive.
He regularly writes and talks for the likes of Campaign, The Drum, ,Cannes Lions, SXSW and WARC.
Lawrence also plays an active role in a number of trade bodies and industry working groups.
He is a Director of Innovation Social, Chair of the IPA Brand Technology Group a member of the BIMA Central Council and chair of its Immersive Technology Group and a member of the Google UK Creative Council