Jamie Jefferson

Chief Creative Officer and Co-founder, Equator

Along with John and Garry, Jamie is one of the owners and founders of Equator. As Chief Creative Officer she has overall responsibility for the creative output of the business. Jamie actively supports the team, clients and the wider creative community.

Jamie works hands-on with project and client teams to direct the creation of effective
experiences that marry business and end-user needs. She has created game-changing websites, national integrated campaigns, start-up brands, business models and strategies across almost every sector from finance (Lloyds, Santander, AXA and
RBS), utilities (SSE and Spark) to travel (Malmaison, Village, Rocco Forte) and consumer goods (Baxters, Macallan, Paul Mitchell) to name a few.

Having studied product design at Glasgow School of Art, Jamie’s career began by joining Glasgow communications agency, ZigZag where she met John. In 1999 she and John got together to found Equator. Jamie’s creative principles of attention to detail, insightful thinking and remarkable content underpin the Equator brand to this day.