- Grand Prix winners The Mill // Photo Paul Clarke, paulclarke.com
- Agency of the Year ais London // Photo Paul Clarke, paulclarke.com
- Innovation winners SapientNitro, Nile, Monitise & RBS Group // Photo Paul Clarke
- Aerial artists Leo & Yam // Photo Paul Clarke, paulclarke.com
- Stage set before doors open // Photo Paul Clarke, paulclarke.com
- Guests enjoy the VIP reception // Photo Paul Clarke, paulclarke.com
- Arcade's ‘Bipolar’ interactive installation // Photo Paul Clarke, paulclarke.com
- Vodka luge by headline sponsors Exhilo // Photo Paul Clarke, paulclarke.com
- The venue fills up // Photo Paul Clarke, paulclarke.com
- Party networking // Photo Paul Clarke, paulclarke.com
BIMA Awards 2012 Winners and Finalists
Congratulations to the finalists of the BIMA Awards 2012. Fifty of the leading practitioners in digital judged a record number of submissions – with the superb quality of entries giving them a tough time arriving at this list. The names and projects set out below are the cream of an incredibly high standard. We thank the 2012 judges for their time and effort and take our hats off to the winners.
You can also browse the 2011 Winners and Finalists as well as the 2010 Winners and Finalists.
Category Quick-Jump...
Grand Prix

Grand Prix
DBA In Space – The Mill Winner
Live From The Clinic – Maverick Television
Nike Academy – AKQA
Vodafone Retail Application – Detica
Wonders of Universe – The OTHER Media
Agency of the Year

Agency of the Year
ais London Winner
AKQA
The Mill
the OTHER media
We Are Social
Premium Awards...

Innovation
GetCash – Nile, SapientNitro and Monitise Group Winner
Get Well Soup – We Are Social
Vodafone Retail Application – Detica
Wonders of the Universe – the OTHER media

Minor Miracle
Save the 1Day – ais London Winner
1000 Faces of MS - World MS Day 2012 – We Love Digital
Foxes Live: Wild in the City – Windfall Films and Numiko (website build)
Gallery of Mo – Twentysix
The Sectors...

Battle of the Brands
Get Well Soup – We Are Social Winner
Brandon Generator – Microsoft, LBi and 3 Monkeys Communications
Say it with Skype – 1000heads
Xperia Studio – LBi

Business to Business
DBA In Space – The Mill Winner
Brookson Connect – Mando Group
Medtronic - Innovating for Life iPad app – Seven
PPL Website – ORM

Corporate
Vodafone Retail Application – Detica Winner
British Gas Online Account Management – British Gas, Waste Creative, iProspect, Outside Line
Fullers Pub Builder – Sequence
GetCash – Nile, SapientNitro and Monitise Group
Halifax Home Finder – Grapple Mobile
WeAreMaersk – LBi

Entertainment
Save the 1Day – ais London Winner
Kaiser Chiefs Bespoke Album Creation Experience – Wieden+Kennedy and Specialmoves
Pottermore – TH_NK
The Amazing World Of Gumball Character Creator – Waste Creative and Turner Broadcasting
Wonders of the Universe – the OTHER media

Leisure & Culture
GetSomeHeadspace.com – Sagittarius Marketing / WIP / Anna Charity Winner
Ask Alfred – Weapon7
BBC Sport website relaunch – BBC Sport
Visit Cornwall – Nameless
Wondermind – Preloaded & Martin Percy

Public Life
Live From The Clinic – Maverick Television Winner
Alcohol Relapse Prevention Project – d2 Digital by Design Ltd
The Blind Email – Elvis
The V&A Website Redesign – the OTHER media
1000 Faces of MS - World MS Day 2012 – We Love Digital
The Disciplines...

Advertising
It's All Lies, They're Not Even Square – glue Isobar Winner
Brandon Generator – Microsoft, LBi and 3 Monkeys Communications
Love stuck? – Profero
NikeFuel Station – AKQA

Community Building
Save the 1Day – ais London Winner
Get Well Soup – We Are Social Commended
Nike Academy – AKQA
Pottermore – TH_NK

Direct Marketing & Targeted
Love Your Wardrobe – Indicia Winner
British Gas Q4 Campaign: Unique use of Weather + Location data – iProspect
MINI Royalty – LIDA
Snap A Napper – LIDA

Education & Outreach
Wonders of the Universe – the OTHER media Winner
BBC Bitesize Max & Molly games – Splinter Design
The Collins Dictionary – the OTHER media
Wondermind – Preloaded & Martin Percy

Engagement
Tesco Real Food – Reactive Winner
Nike Academy – AKQA Commended
#FIRSTANDFOREVER – ODD
Save the 1Day – ais London
Xperia Studio – LBi

Games
Green Ops - Command a Commando – WCRS / Engine Winner
Bank Job Head To Head Game – Remarkable Television (an Endemol Company) & Chunk Games
Fallen City – Big Robot
LEGO Hero Factory – 4T2
The Numtums Games – Plug-in Media and CBeebies

Integrated Campaign
Escape the Map – AMV BBDO / Weapon7 / unit9 / AMV LabWinner
Wetherspoon Connect – OgilvyAction London Commended
Say it with Skype – 1000heads
Sharp FanLabs – Work Club

Mashups & Data-Visualisation
Foxes Live: Wild in the City
– Windfall Films and Numiko (website build) Winner
Mad World – Mint Digital
NikeFuel Station – AKQA

Mobile
DK: The Human Body App – AKQA Winner
Wonders of the Universe – the OTHER media Commended
Domigoals – Big
GetCash – Nile, SapientNitro and Monitise Group
My HealthChecker, My MoleChecker and My SelfChecker iOS Apps – Maverick Television
The Design Museum Collection for iPad – twentysix

Multi-Platform
Tree Fu Tom – Cbeebies / Blue Zoo / Plug-in Media Winner
Dell festival tour – TBG Digital Commended
Bank Job Head To Head Game – Remarkable Television (an Endemol Company) & Chunk Games
Olive the Ostrich – Plug-in Media & Blue Zoo

Self Promotion
Gallery of Mo – twentysix Winner
Mill Touch – The Mill Commended
Brum Dished – 383 Project
The Torchbox Christmas Choir – Torchbox

Social Media & PR
Nike Academy – AKQA Winner
Get Well Soup – We Are Social Commended
Queen Extravaganza – Outside Line
Save the 1Day – ais London
Say it with Skype – 1000heads
The Muppets - Never Ending Mahna Mahna – Jollywise Media Ltd

Student
Peace One Day – Martin Headon and Olly Wood Winner
Authentic Amoy – Helen Parry & Thirza Prentice
Tetley Social – Rosie Lewis & Danielle Mensah
Try drugs – Amar Marwaha & Arvid Härnqvist

Viral
Kaiser Chiefs Bespoke Album Creation Experience
– Wieden+Kennedy and Specialmoves Winner
Pass the Parcel – Profero
Say it with Skype – 1000heads
The Catch – Weapon7






























